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The Success Story of Michroma's Communication Strategy

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How 3D-Enhanced Web Design and Strategic Storytelling Helped Propel Michroma’s Seed Round Succes

Client
Michroma
Product
3D Web Desing & Strategic Investor Deck Creation
Industry
FoodTech

CLIENT OVERVIEW

Michroma is a biotech company that produces sustainable and scalable natural ingredients at reasonable costs. Through synthetic biology, to tap the potential of filamentous fungi, they develop their own strains capable of delivering high-performance ingredients in bioreactors.

Their first innovations include ultra-stable food colorants resistant to pH and temperature variations, already being prototyped with global leaders in food and cosmetics. From mycoprotein to other novel ingredients, Michroma is on a mission to make the food system healthier, more natural, and planet-friendly.

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Challenge

Michroma’s rapid growth came with a unique challenge for the We are Palta team: how to effectively communicate their interdisciplinary advancements—from bioinformatics to precision fermentation, product development, and commercial breakthroughs—compellingly for investors and stakeholders.

With years of R&D, scientific progress, and business achievements under their belt, they needed an all-encompassing investor deck and a website that not only captured the essence of their innovation but also stood out in the competitive FoodTech sector.

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Our Mission?

Design a visually stunning and strategically structured investor deck of over 100 slides to deliver a clear and persuasive narrative.

Develop a cutting-edge website enhanced with 3D design and UX/UI principles, ensuring an intuitive user journey that bridges the gap between science and business.

solutions

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Strategic Investor Deck Creation
3D-Enhanced Web Design
UX/UI Optimization
Corporate Communication
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"Palta is an integral solution for your deep tech startup design needs, what you need when you need it.”

Ricky Cassini
Co-Founder & CEO of Michroma

methodology aproach

We followed the Double Diamond framework to ensure a collaborative and iterative process:

  1. Discover: Gained a deep understanding of Michroma’s goals and challenges.
  2. Define: Mapped out pain points and opportunities to align design and communication strategies.
  3. Develop: Used 3D design, storytelling, and user-focused frameworks to create standout solutions.
  4. Deliver: Produced an investor deck and website that exceeded expectations and drove tangible results.
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The result? Creative solutions that seamlessly connect science, design, and audience impact.

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outcomes

Leveraging design thinking and strategic storytelling, we delivered tailored solutions that empowered Michroma to achieve its goals. The web design and the full investor deck comprehend:

A Record-Breaking Investor Deck
  • Crafted a 100+ slide deck featuring 3D elements and a cohesive narrative highlighting Michroma’s technological and business edge, leading to the largest seed round in Latin America’s biotech sector ($6.4M USD).
  • Delivered a resource Michroma could adapt for ongoing pitches and partnerships.
3D-Driven Web Experience
  • Created a visually stunning and functional website optimized for SEO and responsive across all devices.
  • Integrated intuitive CMS tools via Webflow, empowering Michroma to update content and track performance easily.
  • Enhanced user navigation with UX-validated features, ensuring accessibility for scientists, investors, and partners.
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Wondering how we can help you?

Book a call with our team so we can amplify the impact of your company with a business-centered strategy!

Augusto Boretti
Founder & CEO
Image Augusto, CEO

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